Barrels that come together like clockwork.
Creative direction, Film, Event
Many small cooperages have remarkable savoir-faire, but Taransaud is able to craft the finest French oak barrels at scale with utmost reliability and no sacrifice to quality.
Taransaud’s craftsmen alternate between intense physical work - hammering the barrels together and toasting them on roaring open flames - and the delicate manual tasks of sanding and finishing. Every gesture is carefully rehearsed, mastered and synchronised.
For a musical-themed soirée held in Bordeaux’s Grand Théâtre, we proposed to contrast the traditional event and venue with a striking percussive spectacle that transported guests to the heart of Taransaud’s ateliers. A brand film with an original composition extended the concept, immortalising this unforgettable moment and relating it back to Taransaud’s savoir-faire.
An original composition inspired by the workshop atmosphere.
Immersive live performance at Le Grand Théâtre de Bordeaux.